Maintaining employment in the growing areas

The Pink Lady® network supports jobs and produces wealth in the areas where it is established in Europe.

9,280 jobs supported* by the Pink Lady® network in total in Europe.
3,910direct jobs.
536 M€in wealth creation.
97 M€of purchases made.

Distribution of jobs per sector of activity
of the Pink Lady® network

Production
Distribution
and sales
Storage
and packaging
Nurseries

Geographical distribution of jobs
in the Pink Lady® network in Europe

Geographical distribution of jobs in the Pink Lady® network in Europe
France
The Loire valley465
The southeast1010
The southwest800
Spain
Catalonia195

Italy
South Tyrol860
Emilia-Romagna580
Source: Local Footprint UTOPIES study

* Direct jobs (employees within the network), indirect (jobs in the supplier chain) and induced jobs (through household consumption and public administration expenditure related to salaries and taxation).